The main objective of the Movember campaign is to improve the state of men's health.  This is achieved primarily by raising the community's awareness of health issues affecting men, specifically prostate cancer, thereby encouraging earlier detection, intervention and more effective treatment of the disease.

Ultimately this investment is about reducing the number of preventable deaths from prostate cancer.

A complete update of the affect Movember has had on the community will be included after the 2008 campaign.