Where the money goes
2010 Global Campaign
The Movember community raised €54.9 million globally during the 2010 campaign, up from €31.9 million in the previous year. The funds were raised by 460,840 Mo Bros and Mo Sistas located in New Zealand, Australia, the US, Canada, the UK and Ireland. In each country Movember partners with high quality men’s health charities that share Movember’s vision of having an everlasting impact on the face of men’s health.
Movember’s cost focus and economies of scale have resulted in a global fundraising and administration cost-to-funds raised ratio of 8% which is low by international fundraising standards - best practice is in the range of 15% - 25%.
Movember’s global financials are audited each year by PriceWaterhouseCoopers and are available for viewing online.

2010 Irish Campaign
The Irish campaign raised €1.6 million in 2010. This money goes directly to Movember’s Irish men’s health partner; The Irish Cancer Society. At the end of the campaign the costs are reimbursed to Movember, a global, not-for-profit, charitable organisation. By working closely with our men’s health partners, Movember is able to ensure that funded programs are in line with our
strategic goals.
This low cost operating model ensures that the net funds raised remain within Ireland and Movember is able to achieve a global fundraising and administration cost-to-funds raised ratio of 8%. This is low by international fundraising standards; with best practice currently being in the range of 15% - 25%.
All funds donated to our men's health partners are restricted and are only to be used for programs. Movember funds are not permitted to be used for fundraising or administration costs not related to programs.